Junior Influence Marketing Specialist (UGC) at BetterMe
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ABOUT US:
BetterMe is a health & wellness platform providing a tailored holistic approach to well-being. Since 2017, we have been on a mission to create a healthier world for everyone, regardless of age, sex, physical ability, or background. Our goal is to make a healthy lifestyle accessible to everyone so they can achieve long-term health benefits.
As a part of Influencer Marketing team, you will involve external UGC creators to produce top content about our apps for social media.
YOUR IMPACT:
- Find and involve external UGC creators (Influencers, Bloggers, Actors, etc.) to create the content for social media campaigns: communicate and manage them on a daily basis;
- Prepare UGC scenarios and manage all activities around the UGC creation process, to promote BetterMe apps on various platforms (TikTok & Instagram are a priority);
- Analyze the effectiveness of UGC content and initiate improvements based on a data-driven approach;
- Utilize UGC and community challenges to drive engagement and growth;
- Monitoring of the best market trends and practices within the field: bring new ideas constantly.
- Cooperate with the marketing team to discuss acquisition results, marketing, and business metrics: bring new ideas, approaches, and instruments to meet team goals.
ABOUT YOU:
- 1+ year of work experience in a similar position: UGC, storytelling expertise, influencer marketing (the USA market will be a plus);
- Ability to create scripts and briefs for UGC;
- Knowledge of how to create catchy ad concepts (hooks & CTAs) that are oriented to a target audience;
- Basic knowledge of performance marketing metrics;
- Basic experience with whitelisting Ads: TikTok Spark Ads & Meta Branded Ads;
- You can tell a lot and coach us regarding social media trends, tricks, and tips, within the field — you’re really curious about what you do;
- Success cases with TikTok influencers will be an advantage;
- Great communication and management skills;
- Fluent English.
Our company is built on the ability to find the best people and provide them with everything needed to stay focused on what’s important to make our users even healthier, sportier, happier, and better! We create a business environment that brings up best in everyone. We have no bureaucracy, and we give our colleagues complete freedom to make decisions and achieve brilliant results 🚀
Competitive salary. Compensation that will help you focus on your projects and personal development.
Professional Growth. We offer a possibility to attend internal, external courses, seminars and access to a corporate library. You will be working with a team of professionals to get insights and discuss ideas.
Comfortable working environment. BetterMe team is located in a spacious office in the Astarta business center within 10 minutes walk from Kontraktova metro station. We serve complimentary breakfasts, lunches, snacks, fruits and all necessary equipment for your role.
Health&Fitness. We provide employees with 20 days of paid vacation, medical insurance and a variety of sports activities available for employees inside and outside the office.
Rest. We organize team buildings, parties and various team activities to boost our collaboration.
Thanks!
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