Digital Marketing Specialist at Koyfin

Koyfin is a rapidly growing, VC-backed fintech startup looking for a Digital Marketing Specialist to increase top-of-funnel traffic and conversions through SMM, display advertising, competitor research, SEO, email, and assist in the execution of marketing strategies and tactics.

Responsibilities

• Managing social media profiles on Twitter, LinkedIn, Facebook, Instagram, YouTube, Reddit, Quora
• Preparing materials for social media posts and driving engagement
• Setting up user targeting and launching ad campaigns
• Monitoring and analyzing competitors’ products and social media activity
• Monitoring marketing campaigns and producing weekly/monthly/quarterly reports to measure the effectiveness of marketing initiatives
• Collaborating with Marketing Manager to execute marketing strategies and tactics designed to generate leads
• Assisting with content marketing initiatives
• Collaborating with Marketing Manager to set up email campaigns
• Filling in Koyfin information on external platforms to ensure maximum brand exposure

Requirements

• 1+ year of experience in social media marketing
• Solid knowledge of Facebook, Instagram, LinkedIn, Twitter, YouTube, Reddit social media platforms
• Highly creative with generating new content ideas & formats
• Advanced level of English
• Experience working with Fb/Instagram, LinkedIn, Twitter, Reddit Ad Managers 
• Experience with website analytics tools (e.g., Google Analytics)
• Working knowledge of Excel, Google Spreadsheets, Keynote
• Up-to-date with the latest trends and best practices in SMM
• Inquisitive and not afraid to ask questions or ask for help
• Keen interest in the financial markets and investing is a big plus
• Experience working with Mailchimp & launching email campaigns is a plus
• Experience in video editing is a plus

Full time Koyfin