Targetologist/ PPC Specialist at Alpha One Transportation

Job Description:

We are seeking a highly skilled and experienced Targetologist/PPC Specialist to join our dynamic team for an exciting project. As a Targetologist, you will be responsible for developing and implementing effective advertising strategies and targeted marketing campaigns to drive traffic from social media(mostly Facebook, Instagram), generate leads, and achieve business objectives.

Responsibilities:

1. Develop and execute PPC advertising campaigns across various platforms, such as social media platforms, etc for United States market.
2. Conduct in-depth keyword research and analysis to identify valuable opportunities for campaign optimization.
3. Create compelling ad copy and optimize landing pages to maximize click-through rates (CTRs) and conversion rates.
4. Monitor and analyze campaign performance metrics, making data-driven decisions to improve campaign performance and ROI.
5. Perform A/B testing and implement strategies to continuously improve campaign effectiveness.
6. Stay up-to-date with industry trends, best practices, and emerging PPC technologies to drive innovation and maintain a competitive edge.
7. Collaborate with cross-functional teams, including marketing, design, and development, to ensure cohesive campaign execution and alignment with overall business goals.
8. Provide regular reports and insights to key stakeholders, highlighting campaign performance, trends, and recommendations.

Requirements:

1. Proven track record of successfully managing and optimizing advertizing campaigns, demonstrating substantial results and measurable ROI.
2. Expert knowledge of PPC platforms, such as Facebook Ads, LinkedIn Ads, etc., along with proficiency in campaign setup, optimization, and tracking.
3.  Strong analytical skills with the ability to interpret complex data sets and derive actionable insights.
4.  Experience with A/B testing, conversion rate optimization (CRO), and landing page optimization techniques.
5. Familiarity with web analytics tools (e.g., Google Analytics) to track and report on campaign performance.
6. Excellent communication skills, both verbal and written, with the ability to present data-driven insights to diverse stakeholders.
7. Proactive mindset, ability to work independently, prioritize tasks, and meet deadlines in a fast-paced environment.

Benefits:

– Competitive salary package commensurate with experience

– Work for a stable US Company

– Flexible work hours and remote work opportunities

– Professional development and training programs

– Collaborative and inclusive work environment

– Opportunity to work on exciting and challenging projects

To apply for the position of a Targetologist/PPC Specialist, please submit your resume, along with a cover letter highlighting your relevant experience and achievements. We appreciate all applications, but only candidates selected for an interview will be contacted.

Alpha One Transportation is an equal opportunity employer committed to diversity and inclusion in the workplace.

2023-07-15T14:59:07.000 2023-07-28T23:59:59.000 Full time / Повна зайнятість, Part time / Часткова зайнятість TELECOMMUTE Ukraine Alpha One Transportation